⬤ ZETA stock took a hit this week, sliding back down to a closely-watched support zone around $17.7. The pullback erased recent gains and brought the stock right back to a technical area that's been important in the past. According to the daily chart, this coming week is shaping up as a pivotal moment—price needs to either hold here or risk breaking lower.
⬤ The chart shows ZETA had been riding a solid uptrend for months before running into trouble near the $22–$25 resistance zone. After failing to break through, the stock reversed hard and gave back most of its recent rally. Now it's sitting at the lower end of that trading range, right where buyers and sellers have clashed before.
⬤ Key resistance levels are still stacked overhead at $22.19 and $24.90, while the current $17.7 area is acting as short-term support. If ZETA can't hold this zone, the next leg down could come fast. But if it bounces here, there's room to rebuild momentum heading into the upper range.
⬤ Why this matters: Zeta Global is at a crossroads. How the stock behaves this week will likely set the tone for the next few months. Traders are watching closely to see if this is just a healthy pullback or the start of something bigger. The answer could shift sentiment fast—and either bring in fresh buyers or trigger more exits.
Alex Dudov
Alex Dudov