Tesla Launches £349 Mezcal in Lightning Bolt Bottle Across Europe

Tesla now sells a £349 bottle of mezcal in Europe. The glass is shaped like a lightning bolt and is meant to be kept after the drink is gone. The company presents the spirit as part of its luxury line plus links the shape to its own design style.

⬤ Tesla now sells its premium Mezcal in Europe for £349. The spirit arrives in a glass lightning bolt bottle that works as a display object, another sign that the car firm keeps moving into high end lifestyle goods.

⬤ Javier Verdura, Tesla's Director of Product Design, shaped the bottle - he drew on his Mexican background. A 2018 April-Fools’ joke named “Teslaquila” drew so much attention that Tesla built the real product. The Mezcal is distilled in Mexico from agave and follows traditional methods - yet the outside carries Tesla's clean, modern look. Verdura says the design mixes his childhood memories of Mexico City with Tesla's bold lines.

⬤ The bottle is sold only through Tesla's online shop and stock is limited - it is meant as a collectible for Tesla fans rather than for daily drinking. The launch continues Tesla's habit of releasing unusual, high end items that mix novelty with premium style.

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⬤ The release shows Tesla's brand reach beyond cars plus batteries. A luxury Mezcal with a striking bottle keeps the firm culturally visible, strengthens customer loyalty and gives the public one more way to view the brand.

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Usman has been in the blockchain space for 9 years and written dozens of articles about crypto in his career. He wants to put crypto on the global map.