Usman Salis
A recent global survey has uncovered significant variations in ChatGPT usage across 21 countries. Data from the Schwartz Reisman Institute for Technology and Society shows that emerging markets are adopting AI at much faster rates than their developed counterparts, challenging assumptions about where the AI revolution is taking hold.
India Leads with 36% Daily Usage
India dominates the rankings, with 36% of respondents using ChatGPT daily. Trader Cata Paul recently highlighted these findings, noting the stark contrast between emerging and developed markets.
Pakistan comes in second at 28%, followed closely by Kenya at 27%. These three countries demonstrate how quickly generative AI is being embraced in fast-developing economies. China registers 24% daily usage, while Brazil hits 21% and Indonesia reaches 20%. The United States records 18%, slightly above the global average of 17%.
Slower Uptake in Developed Nations
Europe, North America, and parts of Asia-Pacific show more restrained adoption. South Africa, Mexico, and Canada each report 13% daily usage. France follows at 12%, with Spain at 11%. The U.K., Portugal, and Poland all sit at 10%, while Germany, Italy, Argentina, and Chile register 9%. Australia records 8%, and Japan trails the list at just 6%.
Understanding the Divide
The gap between regions stems from multiple factors. In markets like India and Pakistan, AI tools represent affordable, practical solutions for everyday challenges. Younger populations and mobile-first internet access in Africa, South Asia, and Latin America accelerate adoption rates. Meanwhile, privacy concerns and established digital infrastructure in wealthier nations seem to temper enthusiasm for daily AI use.
Emerging Markets Shape AI's Future
This survey reveals that the next phase of AI expansion won't be dictated solely by Silicon Valley. Instead, emerging economies with high demand for accessible, scalable technology are setting the pace. With India, Pakistan, and Kenya at the forefront, ChatGPT's global reach demonstrates that AI's future will be shaped by diverse voices from across the world, not just traditional tech hubs.
Usman Salis
