XRP is once again at the center of attention in the cryptocurrency market. A major development from asset manager ProShares has put the token in the spotlight, as anticipation builds around the upcoming launch of a U.S.-based XRP ETF. The move is expected to trigger significant price action and attract a wave of institutional interest.
ProShares has officially filed an amendment setting July 18, 2025 as the effective date for its XRP exchange-traded fund (ETF), under Rule 485(b)(1)(iii). This marks a critical milestone for XRP, signaling the growing integration of digital assets into traditional financial products.
Market participants view this launch as a gateway for institutional investors to gain exposure to XRP through regulated vehicles. With regulatory clarity improving, confidence in XRP’s long-term prospects is gaining traction.
XRP Price Eyes $3 as Momentum Builds
Currently trading around $2.68, the XRP price has seen steady gains following the ETF news. Analysts believe that breaking the $2.90 resistance could open the door to the $3.00–$3.20 zone in the short term.
This surge in investor interest echoes previous ETF-driven rallies seen with other digital assets. As July 18 approaches, trading volume and volatility around XRP are expected to intensify, with bullish traders preparing for a potential breakout.